How can I establish which are exotic fruit juice allowed and are all exotic fruits permitted in beverages ?
As a general guideline, all exotic fruits that are in use throughout at least the European Union are permitted as ingredients either as components in a soft drink or as a exotic fruit juice in their own right.
However, many exotic fruit juice are for one reason or another unsuitable for use as a pure product, either because they have a particular characteristic, such as acidity, that makes them unpalatable or because their flavour is so strong that they are unacceptable to consumers except as part of a tropical fruit blend. As an example, the juice of passion fruit is often very acidic and is usually unacceptable to consumers unless diluted and sweetened.
Many companies are constantly seeking new flavours and taste sensations for their beverages, so the search for new and unusual flavours is more or less continuous. Apart from the issue of taste acceptability, the commercial availability of some single exotic juices is often at best variable, and unless there is a steady take-up, sources can disappear very quickly. The cost implications can also be great, as quantities tend to be relatively small with correspondingly high production costs and shipping problems. If the source is in a remote and less developed country, the suitability of containers can also become an issue.
If there is doubt over the acceptability of individual juices, it may be prudent to consult the Novel Foods Regulations (EU, 1997) which provides a definition:
‘Novel foods or novel food ingredients are foods or food ingredients which have not previously been used for human consumption to a significant degree within the (European) Community and which fall into the following categories:
1. Foods and food ingredients containing or consisting of genetically modified organisms within the meaning of Directive 90/220/EEC;
2. Foods and food ingredients produced from, but not containing, genetically modified organisms;
3. Foods and food ingredients with a new or intentionally modified primary molecular structure;
4. Foods and food ingredients consisting of or isolated from micro-organisms, fungi or algae;
5. Foods and food ingredients consisting of or isolated from plants and food ingredients isolated from animals, except for foods and food ingredients obtained by traditional propagating or breeding practices and having a history of safe food use;
6. Foods and food ingredients to which has been applied a production process not currently used, where that process gives rise to significant changes in the composition or structure of the foods or food ingredients which affect their nutritional value, metabolism or level of undesirable substances.’
Foods or ingredients that do not comply require assessment, a process that is likely to be both expensive and time consuming. There is likely to be a worthwhile commercial argument for such an assessment only if the proposed exotic juice has unusual qualities. In practice, juice packers and beverage manufacturers would be best advised to rely on the supply source for compliance with UK/EU regulations.
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